BBK

April 25, 2007. Shanghai, China.  China is poised to become a very strong player in the world's auto industry, according to comments from William G. Diehl, global CEO of BBK, an international business advisory firm providing financial, strategic and operational services to its clients worldwide.   

"I have been very impressed with the scale and quality of the Shanghai Auto Show and I am pleased to see all the major auto manufacturers present, demonstrating the importance of the China market in the global auto industry. I'm also encouraged to see the many Chinese brands on display and the quality of the cars. BBK is optimistic about the China market, and we are proud to be bringing our expertise to the country, helping our clients improve performance, enhance enterprise value and maximize returns in China," said Diehl, speaking at Auto Shanghai.

Established in 1977 in the U.S., with global presence in Asia and Europe, BBK offers extensive financial, strategic and operational services to its clients worldwide. In the automotive industry, BBK's deep knowledge and strong reputation make it uniquely positioned to help companies maintain high product quality levels, while improving efficiencies. Last year, the company established its Asia Pacific headquarters in Shanghai Lujiazui central business district.

"Choosing Shanghai as BBK's Asia Pacific headquarters demonstrates the strategic importance we place on the China market and our plans for growth. In addition to seasoned international veteran advisors, we have hired the best local talent to work with our clients in China, helping them to navigate through any market condition to drive change and fortify their infrastructure.  Together with our localized service offerings, we are confident that no other firm understands or has greater success in helping companies overcome automotive supply base challenges as does BBK," added Diehl.

BBK has had tremendous success working with various automotive clients worldwide evidenced by its long-term relationships with the world's top auto OEMs. BBK has helped them overcome the challenges of the global supply base through the company's proactive approach and its supply base management tools, such as BBK Ratings, that allow BBK to predict potential supplier distress more accurately and quickly than anyone in the marketplace.  BBK is also expanding its hands-on operational services across the manufacturing industry to help clients better evaluate, repair and improve efficiencies on their plant floors.  In addition, BBK's Corporate Advisory Group will extend the firms overall value by providing complete financial, strategic and operational services in supplier assessment and due diligence, merger and acquisition activities, supplier development, operations improvement, strategic alliance, joint venture and partnership advisory.

Diehl was recently appointed as CEO of BBK in March 2007. He has been with BBK since 1995 and most recently served as COO and Automotive Advisory Group Lead, helping BBK become a leading provider of supply base management services.  He managed strategic partnerships with the world's top automotive OEMs and Tier One suppliers by forging productive relationships in business turnaround, resulting in maximal outcomes for OEMs, suppliers, investors, lenders and other involved parties.  Diehl also expanded BBK's global presence by securing and supervising engagements across Europe and Asia.