Tedeschi has been with BBK since 2001. In her previous role as marketing manager, she developed and implemented integrated marketing communications plans, including market research, advertising, special events, direct marketing and public relations.

In addition, Jennifer successfully launched the firms repositioning effort, helping communicate its broadened service portfolio and integrated financial, strategic and operational expertise. To date, Tedeschi and her team have launched the firms new logo, collateral and corporate website, as well as internal brand assimilation programs.

In her new role, Tedeschi is responsible for creating and implementing corporate level branding and strategic marketing programs for the companys global divisions. She will manage a growing marketing department and assist in the design and implementation of all aspects of marketing campaigns and positioning strategies worldwide.

Tedeschi has 12 years of business-to-business and business-to-consumers marketing communications experience, including a diverse and extensive background in both client and agency environments.

Tedeschi earned a Bachelor of Business Administration from Georgia State University and has excelled in professional development courses in the Masters of Advertising and Public Relations Program at Michigan State University. Additionally, Tedeschi is a member of the American Marketing Association.

Jennifer brings years of unique marketing knowledge and experience to BBK, says William G. Diehl, BBK COO, Managing Director and Automotive Advisory Group Lead. With her leadership, we envision new opportunities for global marketing and positioning.

BBK is an international business advisory firm advancing the progress of solid companies and helping troubled companies move forward. BBK has extensive experience in finance, strategy, operations and general management, as well as unparalleled expertise in manufacturing. Since 1977, BBK successfully completed thousands of engagements spanning a broad array of industries across North America, South America, Europe, Australia and Asia. For more information, visit www.e-bbk.com.